Why Choose APAP Events
We are not a johnny came lately marketing consultancy riding the latest trend or fad. In fact we have seen a few trends emerge since starting in 1994 in Rockhampton, Central Queensland and adapted with them. We have also seen tremendous change in media and how people use it.
We were the consultancy behind the Silly Solly's phenomenon that swamped the television stations in Rockhampton, Central Queensland. Blowing apart the then current thinking on what constituted sufficient exposure. Before viral marketing became a legitimate form of marketing we brought the world's No.1 hockey player Jamie Dwyer "Stick Tricks" to the internet to promote the hugely successful international test series between the Australian Kookaburras and South Korea. Still arguably the city of Rockhampton's most successful international sporting event. An event we managed, gaining state wide recognition as finalists in Queensland Sporting Event of the Year. When Red Rooster wanted a grass roots way of engaging with Queenslanders we arranged a sponsorship that branded every piece of training equipment used by Queensland Football (Soccer) players with the Red Rooster logo.
Event ManagementWant to know what goes into holding an international teams match. Talk to us we've been the event manager for 2. Got enough on your plate just getting your production stage ready, leave the rest to us and we'll have it audience ready. Are your sales promotions lacking impact, let us turn it into an event. I want 15000 people to attend my inaugural event - done. Sport, community, cultural, retail events we've done them all; let our 22 years experience guide you into making yours a success.
STAND OUT!This is what you need to do. From your identity to your advertising, be a constant reminder to your customers/clients of your good and services. There is success with advertising and that success can be yours. Through a custom advertising campaign apap can bring you out of the crowd. Lets make you a household name!
Social Media MarketingSocial Media is the newest and easiest way to get your name, your brand out there. It is also the fastest growing. It is a dawn of a new era for marketing. Whether it be Instagram, LinkedIn, Facebook, Twitter or blogging there are many ways to getting your name out there online. We can create custom graphics for backgrounds or advertising campaigns on social media. Think it sounds great but you don't have the time to sit on facebook all day. We can manage your social media for you. We will get you amongst the social media savvy watchers.
WebsitesHaving a website that looks great is one thing but having one that WORKS for your business is the big one. Millions of lines of code are written everyday, this is the DNA of websites and if one space is in the wrong place, your website might not perform its best or worst crash entirely. This is where it pays to have a professional managing your website. Not only can we improve your website and bring you to the forefront of internet sales but we know what those millions of lines of gobblygook (code) mean.
While we have moved into Event Management
We still produce great Websites...
and AWESOME Graphic Design!
Success can be measured in timeAPAP Events have been in marketing, graphic and website design in Rockhampton and internationally since 1994, we are in fact the longest running marketing and advertising firm in Rockhampton.
Designing everything a business could need from logos, business cards, stationery packs to vehicle and store/office signage, we can give you the whole package. A Cohesive brand that delivers with punchy eye catching but relevant graphics that keeps you the memory of your target audience, your clients/customers.
Moving with the ever increasing speed of the technological revolution our full package of services have and will always include innovative marketing utilising digital and online marketing methods, standard websites, online shopping websites, websites with all the bells and whistles, social media, sms and email marketing, pay-per-click online ad campaigns, and search engine optimisation.
Give your business the best chance for success
Choose APAP for your Graphic Design and Web Design needs in Rockhampton and CQ
Meet the Team
Warren Acutt Manager
Marketing has been my field now for 29 years. A decision to do Marketing in my Business Degree led me away from a career in accounting to a field that creates the cash accountants get to count. Feeling limited in what I could offer clients as an employee I started Advertising Planning & Promotions in 1994. The objective to be a one stop shop for effective marketing solutions. Events - sport, community, cultural, retail; is our speciality. Talk to us about yours.
Carmen Pole Creative Department
Enhancing the worlds beauty a design at a time. Carmen has been professionally designing for clients locally and internationally since early 2006.
Her aesthetic is clean and modern but she loves to dabble with a splash of colour creating thoughtful movement and interest in her designs. While her love is steadfast in typography, Carmen designs print, web and much more.
However we do believe every business should incorporate a digital marketing strategy. A website for business is now expected. However there is alot more to a digital marketing strategy then just developing a website. People need to be able to find it. Thats why we offer cost effective search engine optimisation that is targeted to Googles latest algorithms and your location, with the intention of improving your google ranking and delivering a product that works. Email and Fax Marketing, database development, lead qualifying, social marketing, it is all considered along with traditional media in creating for you an innovative customised marketing strategy thats primary aim is to deliver to you cost effective results.
Want to know the Tall and the Short of Marketing...
- Warren Acutt and the team at apap have been integral in the development and implementation of our marketing plan. They have provided a high level of personal service and the creative department have been very impressive providing high quality work with a quick turnaround and designs that are innovative. With their prompt response to queries and friendly service apap are a pleasure to do business with.
Peter Callaghan, Community Employment Options Inc.
- apap has been coordinating my advertising and marketing affairs for the past ten years. Whether I am doing Television, Newspaper, or Radio in Mornabah, Hervey Bay, Gladstone or Rockhampton, Advertising Planning and Promtions offer me a one-stop service with the ease of an all inclusive account at the end of the month. Big jobs or small, the team at Advertising Planning and Promotions never miss a beat and ensure that all details are taken care of. They have been an essential part of my success in the past ten years.
Mike Duggan, Northside Plaza
- When looking for an advertising agency to promote The Rock Building Society (The Rock), I explored several options from both local and Brisbane areas. After an extensive evaluation period we found apap was by far the most impressive, their team has a diverse knowledge base and they presented us with the most original ideas. Their knowledge of the local area and local market trends well exceeds the vast needs of The Rock and I would not hesitate in recommending the apap team.
Peter Perna, The Rock Building Society